The Brief

Dominion Law approached ideatorx seeking assistance in the redesign and enhancement of their brand identity, website, SEO, and SMM strategy.

Crafting Dominion's brand identity was a seamless process. Having witnessed my work for the Ali Group, they expressed a desire to adopt a similar legacy brand style.

Dominion's contract comprised three key components, beginning with a website relaunch. Swiftly, we initiated the creation of a new site, diligently refining and enhancing it progressively. Our efforts extended to the meticulous development of the firm's brand identity. Ultimately, we unveiled an innovative SEO-SMM strategy, accessible for review via the provided Figma link.

You might be curious about the sudden launch of our new website. The original site had its drawbacks - resembling a relic from the early 2000s, it failed to engage potential clients and may have even deterred them. Recognizing the need for a change, I took the initiative to swiftly launch the updated site, which will continue to evolve over time.

After finalizing the website with a fresh brand and compelling copy, I focused on enhancing Dominion's online presence through strategic management of Google Ads, SEO, and SMM from August to October 2023

Dominion Law

Date: Aug-Oct 2023

Client: Dominion Law

Timeline: 3 Months

Project Description

Dominion Law's website and SMM project underwent comprehensive management, structured into three distinct phases. In Part One, we initiated by launching a temporary website, a foundation to be progressively refined. Part Two involved the unveiling of the new brand identity alongside the finalization of the website. Finally, in Part Three, our focus shifted to the sustained management of Dominion Law's SEO and SMM strategies over an extended period.

My Role

In the scope of the project, my multifaceted role encompassed website design, SEO-SMM management and strategy development, graphic design, brand conceptualization, and the hands-on tasks of website implementation and ongoing management.

Contributors

Leo Felix

Shafique Mohammed

Jack Wu

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